Sad

Sad

Sad

“Not All of the Music is Depressing. Some of it Will Make You Sad.” You'd better have a sense of humor when creating raw, liberating blues.

“Not All of the Music is Depressing. Some of it Will Make You Sad.” You'd better have a sense of humor when creating raw, liberating blues.

“Not All of the Music is Depressing. Some of it Will Make You Sad.” You'd better have a sense of humor when creating raw, liberating blues.

Happy

Happy

Happy

“Happy? Optimistic? Emotionally Stable? Not for Long.” The best way to connect with the gut-punch of the blues is to experience that elusive relationship we all have with happiness. Or the lack of it.

“Happy? Optimistic? Emotionally Stable? Not for Long.” The best way to connect with the gut-punch of the blues is to experience that elusive relationship we all have with happiness. Or the obvious lack of it.

“Happy? Optimistic? Emotionally Stable? Not for Long.” The best way to connect with the gut-punch of the blues is to experience that elusive relationship we all have with happiness. Or the obvious lack of it.

Bad

Bad

Bad

“Songs That Bring Back Memories. Bad Memories.” The images acquired from the Library of Congress Archive are curated from the Depression era. These epic images captured the mood the campaign was looking for.

“Songs That Bring Back Memories. Bad Memories.” The images acquired from the Library of Congress Archive are curated from the Depression era. These haunting images captured the mood the campaign needed.

“Songs That Bring Back Memories. Bad Memories.” The images acquired from the Library of Congress Archive are curated from the Depression era. These epic images captured the mood the campaign was looking for.

Checkered Past Records Campaign

Checkered Past Records Campaign

Checkered Past Records Campaign

Checkered Past Records is a music label of artists who nurture the “No Depression” Americana roots music genre. Tasked to create a 3-poster series promoting the wide variety of acts and recordings, I envisioned a campaign based on imagery that reflected the sorrow traditional blues music evoked.

Checkered Past Records is a music label of artists who nurture the “No Depression” Americana roots music genre. Tasked to create a 3-poster series promoting the wide variety of acts and recordings, I envisioned a campaign based on imagery that reflected the sorrow traditional blues music evoked.

Checkered Past Records is a music label of artists who nurture the “No Depression” Americana roots music genre. Tasked to create a 3-poster series promoting the wide variety of acts and recordings, I envisioned a campaign based on imagery that reflected the sorrow traditional blues music evoked.

SXSW

SXSW

SXSW

“Songs to Tickle the Sorrow Bone.” A St. Patrick’s Day showcase in Austin at SXSW featuring Checkered Past Artists needed a standout poster.


Checkered Past Records

Copywriter: Erik Johnson

Art Director: Tom Cheevers

Agency: Precious & Few Are The Moments We Two Can Share

“Songs to Tickle the Sorrow Bone.” A St. Patrick’s Day showcase in Austin at SXSW featuring six Checkered Past Artists needed a standout poster. It delivered.


Checkered Past Records

Copywriter: Erik Johnson

Art Director: Tom Cheevers

Agency: Precious & Few Are The Moments We Two Can Share

“Songs to Tickle the Sorrow Bone.” A St. Patrick’s Day showcase in Austin at SXSW featuring Checkered Past Artists needed a standout poster.


Checkered Past Records

Copywriter: Erik Johnson

Art Director: Tom Cheevers

Agency: Precious & Few Are The Moments We Two Can Share

Checkered Past Records

Checkered Past Records

Checkered Past Records

It's a label known as, "The Company That Loves Misery". When you have a client with a great purpose and a crisp identity, that makes us giddy. These posters were created to promote Checkered Past artist shows and general awareness for the brand.

It's a label known as, "The Company That Loves Misery". When you have a client with a great purpose and a crisp identity, that makes us giddy. These posters were created to promote Checkered Past artist shows and general awareness for the brand.

It's a label known as, "The Company That Loves Misery". When you have a client with a great purpose and a crisp identity, that makes us giddy. These posters were created to promote Checkered Past artist shows and general awareness for the brand.